Tag Archives: marketing

Impressive Copywriting and Innovation From IBM

Impressive Copywriting from IBM. An amazing invitation from IBM to its customers for Solutions Day 2006.

The invitation consists of three sheets of paper of different sizes, all of which can be read as a standalone letter in addition to being a part of a whole.

A very innovated approach to attempt to change the perception that IBM only caters to large clients.

The Hype Machine New Launch

A neat way to launch an app or a new version of one.

The brand new version of The Hype Machine is all ready to go and will automatically flip the switch when 10,000 people are watching!

Via Taylor McKnight